Source: Nike Interact Run Quietly introduced on September 18th, the Nike Interact Run provides evidence of a discussion I shared when major sneaker industry analysts stated performance running was slow: Why People Should Stop Saying Performance Is ‘Soft or Slow’ 5 years ago, I explained that the 65-dollar Tanjun was a running shoe. While it…
The details on this throwback KD model are amazing. The sneaker is designed to look like a 100-dollar bill. From the blue Swoosh with the 100s inside, to the copper color and picture of KD on the footbed, this is a well-executed retro of the KD3. 0:00 Introduction 3:33 Close Up
Source: Footwear for Women, Men, and Kids | SOREL Sometimes you want to wear something that doesn’t need to be paired with the same brand’s apparel. If you’re wearing a Japanese denim and you need a clean, waterproof boot without a logo disrupting the color of the wash and jacket you’re wearing, it’s nice to…
Source: Menu – Plant Based Heat In the south there are two words which typically wouldn’t be used in the same sentence, vegan and Black Folks. The south is home to fried catfish, chicken wings, pork chops and fried chicken. While there’s an abundance of culinary options in Memphis, the idea that there is a…
The WNBA’s owners officially approved retired quarterback Tom Brady’s bid Monday to purchase a stake in the Las Vegas Aces. Source: Tom Brady’s ownership stake in Aces approved How is the NFL Goat creating an Under Armour connection for the impending WNBA Finals? Brady is a long-time Under Armour athlete. His minority purchase of ownership…
The Sabrina 1 is the latest signature sneaker from Nike. The model is easily the best-looking entry from the brand for any signature athlete in the Swoosh stable, but it does remain squarely in the “Kobe aesthetic” for Nike. Ringing up at 130 dollars places it in the mid-tier product price range with the Luka…
Quick, how many signature sneakers does Damian Lillard have? How many does Giannis have? I’m almost certain you didn’t know the answer right away for either athlete. Dame is on sneaker 8 and Giannis is on sneaker 5. Quick data checks for 3rd party sales on eBay and StockX are difficult to organize. For brevity…
This post is hypothetical. Seeing the new Couriers sneaker in the “panda” colorway inspired me to play with this concept. It isn’t outside of the realm of possibility considering Allbirds partnered with adidas on a sneaker. Source: Men’s Couriers – Natural Black (Natural White Sole) The Couriers creates a compartment for Allbirds, but a compartment…
Wolverine How do you measure what is basically a qualitative metric in NIL? Often a collegiate athlete is marketing what I’ve labeled DJ Quik dope. In the classic track by the legendary West Coast emcee he rapped, “they don’t sell dope it sells itself/While they kickback and just collect the wealth.” Consider the biggest NIL…
The Air Jordan 38 is the flagship model from Jordan Brand. Ringing up at $200 the pricing is in line with Retro Jordan products, but the tech is next generation performance. The sneaker features a full length Zoom Air Strobel and Cushlon support system. The upper retains elements of heritage Jordan products to create a…
Brooks ReStart is a new platform helping gently used shoes stay on the run as long as possible. It’s just one part of Brooks’ effort to protect the planet we run on. Source: Shop gently used shoes at Brooks ReStart Running is easily the fastest method to begin a fitness journey. Unfortunately, most people…
Diadora Heritage – Diadora Online Shop I once thought Diadora was a company the size of On or Hoka. I thought the company’s revenue was much greater than what it is. In my head the legacy brand had tentacles in performance running and an upscale heritage line rivaling anything being released by the bigger…
Source: PUMA AND SKYLAR DIGGINS-SMITH RELEASE REFLECTIONS Reflections, Skylar’s next capsule with PUMA Hoops, is about being present and looking to the future – while never losing sight of yourself. Hieroglyphics-inspired details infused with the spirit of Diggins-Smith’s personal mantra, “Don’t Play Yourself,” mirror the cool intensity she brings to every aspect of her life,…
Jordan Brand is highlighting the holiday drops for 2023. Over the last month the most prominent sneaker in the collection has begun to show up on influencer YouTube channels and on sneaker media platforms. This hints at considerable issues with the grey market for Nike and is reinforced by considerable instances of how shrinkage is…
Buy Now in your size: adidas Louisville Forum Low Shoes – Black | Men’s Basketball | adidas US The suede and leather with chenille stripes recalls varsity jackets and looks amazing. I dive into a short history of the legendary Louisville Cardinals basketball team and Denny Crum. I mess up a few facts about Milt…
I had an amazing concept for this video. I hopped in the car and began recording, but the concept fell apart because the DSW store experience would have been a letdown. The employees were hard at work with customers and phone calls and when I attempted to share with them the importance of this release,…
The Converse SoHo store is an excellent spot to catch interesting displays. A quick retail dive offered a peak at their latest offerings. One impressive in-store drop was the ¡Mi Gente! collection, released on September 15th in honor of National Hispanic Heritage Month. The brand has been running the ¡Mi Gente! campaign since 2020, refreshing…
Source: screenshot and short from RunnnSphere A $500 Dollar Running Shoe from adidas: Madness or Method? The question “mad or methodically calculated?” was answered in spectacular fashion. The repeat performance by Assefa was EK-like. In the latest technical advancement from adidas, the world-class Ethiopian athlete blasted beyond the two hour and 14-minute record. To do…
Adidas Originals revamped their 5th Avenue flagship store in New York City to showcase their new campaign 1000 Back. arch covered the Originals trilogy project featuring three short films in a previous post. Curious to see how they are executing the campaign message In The Field, a quick visit delivered the intel. Check out the…
Source: Xpress Ship Is Here Two completely different topics on this and one won’t solve any problems, only add to the discussion around just what StockX has been doing with all of their warehouse space. First, the best performing sneakers on StockX were: Panda Dunk Yeezy Slide Marine Yeezy Slide Slate Grey Panda Dunk GS…
Reebok and rebellious art collective-turned-product marketer MSCHF just released an eccentric teaser ad for their upcoming Pump Omni Zone IX collab. MSCHF has a history of breaking norms and printing cultural currency. Riding off the massive success of their Big Red Boot earlier this year, and summer Big Yellow Boot Crocs collab, MSCHF now finds…
Timberland stood out in their display of the Future 73 collaboration with artist Nina Chanel Abney. Their display, spotted In The Field at Timberland’s SoHo store, is the location they typically release collabs like this. For the Future 73 project, the heritage brand seeks to invigorate itself and reach new audiences by partnering with emerging…
