This semester while teaching the Problems in Retail class at UT Austin, I took on the task of learning more about a brand I’d never purchased before. This was not a paid analysis. I thought since my students were writing about new internships we should all look at a perceived problem for the brands/companies….
York Athletics is a company I’ve written about before. What I liked about the brand is their simple approach to footwear and their core approach to their niche. York is a brand for fighters. They support boxing and technical sports like mixed martial arts. Their blog reads like a training manual for those interested…
The “City of Angels” OMN1S is the sixth of seven colorways to release over the remainder of 2019. Available December 12th at 10:00am ET online in the US, Canada, Europe, China, Singapore, Ho Source: The OMN1S City of Angels Drops December 12th 20 years ago there weren’t any sneaker blogs. The only place info on…
Source: CASBIA I had a long, detailed idea for this post and then I realized that the brand isn’t well known and that it might be better to give you a series of pics and allow you to visit the site and check out Casbia. I’ve talked about the brand here before, but they’ve added…
For the next 5 days I will be dropping a post that is anti-11. It’s not that I don’t appreciate Jordan Brand. My entire office wall is covered in Jordan Brand art shot by my daughter. The crazy thing is my favorite shoe of all time is the Ewing Rivalry by adidas. My go…
From our Cotton + Corn collection. We took our tried-and-true sneaker silhouette and made a shoe with things that grow. A 100% cotton upper and a biobased sole derived from corn delivers comfort and durability. Altogether the NPC UK Cotton + Corn is the first ever 75% USDA certified bio-based shoe so you can feel…
A limited-edition Air Jordan I High OG, the partnership’s first revealed product, debuted during Dior’s Fall 2020 presentation. Source: Jordan Brand x Dior Jordan 1 Official Partnership Jordan Brand collabs are often celebrated because they fuse together two different worlds to create a product that has value across categories. It would seem that any alignment…
Under Armour Takes on Iceland for Reveal of Performance Apparel and Footwear Fusing Run, Outdoor and Style Source: TREK TO THE SUMMIT I’ve been excited by the PR and content coming out of Under Armour. The company has taken a volatile marketplace problem and the injury to its star athlete and they’ve begun repackaging the…
Bringing a redeveloped and backed solution for automotive, sneaker and travel enthusiast. Always fresh, never dirty 🙂 Source: Shop FND I’ve been in this biz for a very long time. The most inspiring thing to witness is the level-up by a reseller or collector. On YouTube I do a series called From Sneakerhead to Boss….
COMUNITYmade is a catalyst for change. We sell premium shoes, handcrafted locally in L.A. and give locally to support the arts, education and ending homelessness. The sale of our shoes fuels our mission to inspire action, participation and empowerment of others in the community. Changing perspectives from ME to WE. Source: COMUNITYmade premium shoes….
World champion surfer Kelly Slater saw a problem and set out to solve it via a more sustainable, eco-friendly and ethical apparel company. The digitally native brand Outerknown was born. Outerknown produces water repellent jackets woven from recycled fishing nets and pants, shirts and denim from smarter sourcing. While it’s difficult to show clothing benefits…
The Air Jordan 1 High OG ‘Black/Red’. dropped on Black Friday and missed its target completely. I headed out early on Black Friday. My goal was to see how difficult it would be to navigate sneaker retail outlets. The results were not surprising as I told a number of store managers prior to Black Friday…
SEE NOTHING BUT YOUR GOALS. Curry 7 Focus Colorway Represents Precision And Tenacity. Source: Introducing the Curry 7 Focus Colorway I have to walk to the back of the store at Finish Line Wolfchase to see any version of the Curry 7. As Finish Line has taken a hard shift towards apparel and a redesign…
I wanted to make the title a lot longer, but it’s bad for search. The title was going to be “Sneakerhead Night and Coverage of the NBA is emblematic of a serious issue for brands with signature athletes and for the NBA in general.” That is too damn long, so I’m going with this post…
Source: Test Run Project 3.0 New Balance has been doing a solid job of rolling out product lately. Even with my constant harping on how the basketball division isn’t doing the things I’d like them to do, the footwear being designed is unique and and different than what you’d expect from the N. I’ve discussed…
Nobody knows sneakers better than the boutiques around the world that sell them. Source: Talking Shop: The Best Boutique Collabs From Atmos, Undefeated, and More I subscribed to Stadium Goods YouTube this morning. I typically overlook the channel and I kind of fall into the routine of clicking on Complex’s YouTube shows and I also…
The Kyrie 6 officially launched on 11/22/2019. The shoe was discussed on blogs and sneaker sites as a modernized version of the Air Yeezy 2. The feedback was solid and interaction on social media showed a lot of promise. Launch Day has arrived and after 3 days (a short release window) for the basic Black/White…
As we head into the holiday season I want to introduce you to a couple of books that the sneaker culture enthusiast in your life is certain to want in their collection. Elizabeth Semmelhack is a curator at the Bata Museum in Canada. She has written a number of books on the history of sneakers….
The ‘documentary’ begins with an incredible montage of digital art paying homage to the Air Jordan 1. Public Enemy’s “He Got Game” plays in the background. The film then shifts to Politics in the 80s and the NBA in the 70s before landing on David Stern; the game changing commissioner of the NBA who…
Source: Dejounte Murray Joins New Balance and Inspires Us In New Commercial Spot New Balance’s entrance back into basketball has been a slow calculated development that I’ve discussed as positive and negative. The recent addition of San Antonio Spurs PG Dejounte Murray gave me two responses again. I tend to be hot and cold on…
The photography by Neil was inspired by the work of Ryan Unruh on a project he completed for Allbirds: https://www.instagram.com/p/B5V2wDvB7Tr/ One of the best things about LinkedIn is the abundance of talented people there are to discover. Neil Shearer is a photographer who developed a series for the Nike Metcon SF (he took on the…
What is Fresh Selects? Fresh Selects is a new rewards program established by Jimmy Jazz. The rewards program was created for Jimmy Jazz store and online customers. With Fresh Selects, members have the Source: Fresh Selects Rewards Program | Jimmy Jazz Almost a year ago I visited Jimmy Jazz’s Harlem Store and I walked away…
