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With Champions Think 16 Collection, Nike Has Taken a Card From adidas’ 2017 Playbook | Marketing

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The picture above celebrates Rasheed Wallace and the Pistons championship. Out to deliver the Pistons their first title since 1990, Rasheed took matters into his own hands during a physical Game 4 of the 2004 Finals at the Palace. After catching a cheap elbow mid-way through the third quarter, he responded by converting his passion and…

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Contraband Sneakers : Go less corporate, more independent on Kickstarter | Clearweather: Dope S–t I Like

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  Source: https://www.kickstarter.com/projects/clearweather/clearweather-less-corporate-more-independent?ref=discovery&term=clearweather When I was introduced to Clearweather last year I immediately felt a connection to the brand. The work they were doing was admirable. I knew what they were going through as a startup brand in an environment where the big boys dominate the market because they are easily accessible and can be tried…

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She Did It! | Simidele “Sleighs” Becoming the 1st African ‘Skeleton’ Competitor in the 2018 Winter Olympics 

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  Source: https://www.simisleighs.com Simi crushed it finishing 3rd in the skeleton event in Lake Placid today. Why is this important? Skeleton is a sport many people haven’t heard of, let alone watched. The Winter Olympics isn’t nearly as visible as the Summer Olympics. However, sports are often about the narratives created. Yesterday Nike shared Simi’s story…

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