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The adidas and Allbirds Partnership Delivers 4 New Colors | Scaling Sustainability

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Today marks another important milestone in the adidas x Allbirds’ collaboration – the launch of the ADIZERO X ALLBIRDS 2.94 KG CO2E. An evolution of the FUTURECRAFT.FOOTPRINT, which launched last year. With more pairs available than ever before, the launch represents a personal best for both brands, highlighting how quickly innovation can advance when two…

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Onitsuka Tiger’s 2022 Autumn Winter Collection | Elements of Outdoor Infused with the Catwalk

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The World’s Fashionistas Watch OT’s 2022 Autumn Winter Collection! | オニツカタイガーマガジン Onitsuka Tiger MAGAZINE Source: The World’s Fashionistas Watch OT’s 2022 Autumn Winter Collection! To read Shoe Dog at a time when this collection is delivered, is to realize that Onitsuka Tiger has been playing catch up since the brand forced Phil Knight’s hand as…

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Add Simple and Clean to the Spring Rotation KARHU’S SS22

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Karhu’s SS22 apparel collection features a unique blend of traditional, sport inspired, heritage designs alongside more colourful, vibrant pieces for spring/summer. Showcased throughout the capsule are various historic iterations of the Karhu M-logo, Sportsbear, and wordmark. Source: INTRODUCING KARHU’S SS22 APPAREL COLLECTION Subtle Spring and Summer Style can elevate your wardrobe without screaming look at…

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KEISER CLARK Freshman Year Collection with the NBA is Spring Fresh with Fall Elements

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For its first (“Freshman”) season with the NBA, LA based label Keiser Clark is closing out the 2021-22 NBA Season and taking us straight into Play-Offs with the National Basketball Association (NBA) with an official NBA capsule collection titled “Freshman Year.”  Keiser Clark is no stranger to the NBA Tunnel and this collection is the…

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Camper’s Runner K21 Takes NFW MIRUM® and delivers a 100% Natural Sneaker Upper

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Made with MIRUM® Source: Made with MIRUM® USA The use of the word “take” is intentional. While MIRUM® is available for companies to utilize in the journey towards more sustainably made, eco-friendly sneakers, Allbirds announced their connection to NFW in 2021: Allbirds’ 2 Million Dollar Investment for Mirum™ Shouldn’t be the Focus, NFW Inc. Should…

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The North Face Drops 3 New Colors of the VECTIV Escape I FUTURELIGHT™ 

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The Men’s VECTIV™ Escape I FUTURELIGHT™ Shoes leverage the forward propulsion of VECTIV™ and breathable-waterproof FUTURELIGHT™ for light, versatile shoes that’ll take your exploration to new heights. Source: Men’s VECTIV Escape I FUTURELIGHT™ | The North Face The constant collabs have taken TNF into the hype category, but the company continues to rollout one of…

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The KARHU Mascot Pack Arrives During March Madness, Although the Brand Doesn’t Have a Team in the Race

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This March, KARHU puts the spotlight on our mascot—the legendary Finnish Sportsbear, with the introduction of the Mascot Pack. This carefully curated collection is a celebration of KARHU’s very own bear, the symbol that adorns each of our shoes and by which we are known in the world of sport and fashion. Source: THE MASCOT…

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Saucony Creates a ‘Defining Moment’ Collector’s Pack of the Shadow 6000 and Jazz 81

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The Collector’s Pack features the Jazz 81 and the Shadow 6000 reimagined in premium leather in their original heritage colourways. Source: Collector’s Pack I’ve long stated that brands are beginning to capitalize on the cracks in Nike’s foundation. As the Swoosh removes itself from retail, smaller brands are recognizing their heritage products are just as…

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New Model from O.T.A. The Sansaho Continues to Recycle Tires into Beautifully Crafted Sneaker Outsoles

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‎O.T.A Paris is an eco-responsible and sustainable unisex sneaker brand, using recycled tire for the sole. 1 recycled tire for 3 pairs produced. Formerly OTH Paris‎ Source: SANSAHO I like O.T.A. for one reason. The company utilizes real, recycled tires for their outsoles. I think it’s one of the coolest ways to reclaim items that…

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New Balance Faces the Difficult Task of Rolling Out Kawhi’s New Shoe While Injuries Place the All-Star on the Shelf

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Source: NEW BALANCE AND KAWHI LEONARD OFFICIALLY UNVEIL NEW VERSION OF THE KAWHI SIGNATURE SHOE AT NBA ALL-STAR 2022 Instead of launching the “New Money” colorway of Kawhi Leonard’s Kawhi II with an appearance in the NBA All-Star Game, New Balance is, “excited” to share that rapper Jack Harlow will be debuting the sneaker during…

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When a Collab is Working Why Stop? FILA and KROST Reveal Apparel, Accessories and Footwear Collection

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Source: FILA and KROST Expand Partnership to Reveal Apparel, Accessories and Footwear Collection I’ve been vocal about Fila’s wholesale strategy in the U.S. The company is currently benefitting from being owned by Chinese brand Anta and the surge in Chinese Nationalism, but in the U.S., Fila remains a confusing company at retail. The use of…

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Timberland’s Black History Month Campaign and Sneakerheads Who Complain About BHM Collections

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Timberland launched a project called From The Root in honor of Black History Month.  Entirely envisioned and produced by Black creatives… led by Black owned/women-led advertising shop CHÉ Creative, and brought to life in collaboration with Director Dalia Dias, Executive Producer DAPS from CR8TIVE ROW, Author and Narrator Jahleel Coleman of 13th & Create, and Wardrobe Stylist AmiraaVee. Creatively,…

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