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MTL: Merrell Long Sky 2 and MQM Trail Sneakers, Testing and Close-Up

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Check out the MTL: https://www.merrell.com/US/en/mtl-collection/ Video Breakdown: On-Foot at 10:53 Training videos added throughout. I like to train with my daughter during her off-season. She’s heading into her freshman year of high school after a successful middle school track and field year where she won the high jump title and competed in a variety of…

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Karhu Quietly & Proudly Sponsors Athletes at World Masters Athletics 2022 Tampere, Finland

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World Masters Athletics 2022 in Tampere, KARHU partnered with ATHLETA magazine to capture the exploits and stories from the participants. Portraying the spirit of the championships is a true example of ‘Every Runner’s Rights’. Source: World Masters Athletics 2022 Tampere Finland BARRY FERGUSON – UK Barry Ferguson is an 80-year-old British sprinter and hurdler. Born…

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adidas Basketball Candace Parker Collection Part II “Play Your Ace” Lands Exclusively at DSG

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The collection aims to empower and elevate the future of women in sport Part II comprises of court-worthy footwear complemented by pre-and-post-game apparel available in inclusive sizing Source: adidas Basketball Announces the Candace Parker Collection Part II “Play Your Ace” adidas Basketball announced a partnership with Foot Locker. When they dropped that information, I wrote…

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adidas Originals x Craig Green CG SQUASH POLTA AKH has Understated Sneaker of the Year Qualities

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adidas Originals and Craig Green debut CG SQUASH POLTA AKH, a new style that’s a tribute to adidas design heritage. The shoe is a recreation of the 1988 SQUASH Source: adidas Originals and Craig Green introduce a new style celebrating performance construction adidas delivers an early sneaker of the year candidate. A few years ago…

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Oregon Live’s article on Oregon22: “Lifeblood of the sport,’ but for how long?” Captures the Nuance of Sponsorships and Sports

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Track and field is bankrolled by large athletic footwear and apparel companies. What happens when the track and field devotees who founded the big companies age out? Source: Sneaker companies loom large at Oregon22: ‘Lifeblood of the sport,’ but for how long? I actually paid for Peacock to watch Oregon22. I didn’t need or want…

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ENDSTATE Prepares for Drop 2: Statecraft Luxury Sneaker | Why this Sneaker Release Could Change Everything

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Endstate’s Next drop features 1000 NFTs connected to the luxury Drop 2: Statecraft Sneaker. ENDSTATE entered the Web3 and NFT space with an approach similar to RTFKT which was acquired by Nike. The comparison should stop there. ENDSTATE has been extremely conscious about focusing on the blockchain’s ability to tie the metaverse with physical products…

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