This page will be dedicated to all things ARCH and will be a timeline of what I’ve done in setting up this company. You will be able to see my influences and the developments I’ve made so far and where the company is now. First up is the first shoe I produced under the ARCH label and the first samples. Pictures only with a small amount of explanations.
My first shoe was called the Status and was not sold. I used it as a giveaway to reach out to various websites. Something interesting happened though. When I sent the shoes out, I was literally black balled within a few months. Every sneaker website in the country removed whatever article there was about my little company. I don’t know why this happened, but it did. Anyway, here is a pic of the Status sample and the Status release. These were my first two shoes: