The Air Max 97 arrives just in time for the Olympics… but COVID-19 erased the Olympics so the Medal Pack colorway is just a regular drop. Actually it’s a Quickstrike so it’s been bumped up to 180. In this video, my light is hitting the 3M so the shoe looks white. It’s actually all gold.
7-24-2020 Update: I decided to dig deeper into Timberland and discovered that the company has been doing a lot of work. My post below created a dialogue with the team at Timberland and I’ve adjusted my position on this matter. This is an instance of “Good Trouble” with the potential for a better story. Read…
The Air Jordan 5 Retro gets the “What the?” treatment in the Top 3 from Jordan Brand. The shoe features elements from The Fire Red, Black Metallic and Grape.
The Air Jordan 1 Low is arriving in more colors that pay homage to OG versions of the Air Jordan 1 High and Low OG. This color is almost a Shadow colorway differing only in the white lateral and medial side panel and the heel being black vs grey. The leather is softer on the…
The Galaxy theme was launched in 2012. It returns in a series of Air Max drops in 2020. This shoe features a ripstop, Safari print leather, 3M, and suede with a reflective Swoosh and Galaxy details throughout the upper.
The suede Air Max 90 is a subtle, but bold colorway featuring the classic retro design.
The Air Max 95 is a timeless pair. This colorway features soft subtle suedes with a pop of pink. The Max Air bubble is filled with pink foam cushioning and the 3M up the tongue and at the heel sets this pair off.
Brandblack works to find a natural harmony between technology and humanity through our products. Source: MEN I’m not an Instagram person. I do understand that discovery takes place on the platform, but I’m also a realist on how people shop and buy. While IG is great for branding, without a sales funnel it’s basically a…
Source: NEW BALANCE OPENS STATE-OF-THE-ART CONECPT SHOP IN TOKYO, JAPAN COVID-19 continues to disrupt business practices around the world. In Asia they have begun to adjust to life post COVID and companies are beginning to implement strategies and plans that will enhance their connections with the consumer. New Balance has been delivering a steady stream…
GREATS designs classically inspired sneakers for men and women using luxury high quality materials and construction. Free exchanges and returns. Source: The Playbook As major brands exodus Facebook, social media again becomes a place where everyone is, but also a place where the countless point of views can be problematic for smaller companies. While sites…
We Hike To Heal ? The Outdoor Journal Tour I wrote a post a few days ago explaining in detail that Merrell has very few Black employees and that Black people have barely heard of the company. It’s not my goal to make Merrell look like the example. I can’t do that. Even their own…
The 2020 DMP 6 recaptures the detail of the DMP Pack that originally released with the Jordan 11. The shoe features smooth nubuck and hits of gold. the dogtag gives the shoe a pop if you’re bold enough to leave it on, but overall, the 10 dollar increase in price is justified in the box…
I had no idea that Nike created a baseball pack for 2020. Towards the end of this video I stop to look up just who this shoe was designed for and found that the colors represent the Houston Astros. Nike will be taking over uniform design for the MLB. This means that Nike will control…
The recrafted Air Max 90 released in 2020 to celebrate 30 years of the classic Tinker design. The shoe recaptured the essence of the original release. Colors arrived in color coded boxes and had arch support included like the shoes released originally. On this recraft Nike resorts to the red sportswear box and doesn’t include…
Under Armour is backing out of their deal with UCLA. There are a few possible reasons why this is taking place: https://arch-usa.com/under-armour-ceo-patrik-frisk-wrote-a-letter-on-equality-under-armour-has-a-chance-to-rebuild-itself/ In the post on the link above, I show the timeline of the collapse of UA’s share price on the stock market. This underscores every action UA is taking at this time. Taking…
THE COURT 683. OUR MOST RESPONSIBLE SHOE TO-DATE. Source: Court 683 While every other sneaker site is hype about Yeezy and Gap forming a partnership, I’m excited that brands are beginning to look towards providing more sustainable options in their sneaker lines. Filling Pieces, who I recently celebrated on a post about diversity with Anta:…
Source: Foot Locker, Inc. posted on LinkedIn First, there isn’t anything wrong with Foot Locker and other brands and retailers pulling together to acknowledge the profound influence on the rise of sneaker culture by Black America. Second, there isn’t anything wrong with Foot Locker and other brands and retailers announcing these donations and programs. I’ve…
Dwayne Fields (pictured above) is the first Black Britain to make it to the magnetic North Pole. How about that for a bit of trivia? (I’m about to deviate.) Dwayne’s story is what I expect from major brands who chase after Black and Brown dollars, but these aren’t the stories being told by Nike, adidas…
The following letter was shared by Patrik Frisk with Under Armour’s global teammates on June 8, 2020. https://undrarmr.co/30jSc2R Source: A Message From Under Armour CEO Patrik Frisk On June 8th UA’s CEO wrote a letter. On April 22nd, 2016 Under Armour’s share price was 44.74. Today, Under Armour’s share price is 8.49. On June 8th UA’s CEO…
The Flint Air Jordan 13 was never donned by MJ, but remains one of the most popular colorways in the Jordan Brand line. The smooth grey suede and the navy mesh upper with the classic Cat’s Eye logo at the heel is one of the shoes that consistently releases and is sold out immediately. A…
San Diego Blessed Track Team headed to AAU Nationals (2014) wearing the ARCH Pitt yellows I took a lot of minutes trying to figure out the title of this post. This is not going to be easy to read, and it goes against my decision to look solely at how Nike, adidas and Under Armour…
The Air Jordan 6 Retro GS DMP captures the style and quality of the original DMP Pack. The shoe arrives in a black and gold box, even in the GS version. The championship dogtags are included and the footbed has the 2020 logo with the Jumpman. Sitting on top of an icy translucent outsole, this…
