blank

Reebok x Bodega Collaboration featuring the Club C Legacy | A Branch in Reebok’s Multiverse of Recreation

Loading

Source: Reebok x Bodega Announce Newest Collaboration featuring a Club C Legacy Refresh FDRA’s Andy Polk hit me with an incredible article on Reebok’s history and the impending sale of the brand by adidas. The read was long, but it’s critical in understanding, from a professional position, what happened to Reebok throughout the years. While…

Read More
blank

adidas Just Moved this #Girldad Into the Sales Funnel | adiTechFit Period Proof Tights

Loading

Today, adidas unveils its latest product innovation designed to keep more menstruators in sport: the new TechFit Period Proof tights, featuring an absorbent layer to help protect against leaks when wo Source: PRODUCT INNOVATION AND RESOURCES TO HELP THOSE WHO MENSTRUATE STAY IN PLAY My daughter won the middle school high jump championship for the…

Read More
blank

3 Sneaker Short Films You Should Watch from Reebok, K-Swiss and New Balance

Loading

While I could have spent time finding something negative to build a discussion around, I decided that this Juneteenth weekend was a good time to celebrate three sneaker companies making an effort to deliver opportunities to African-American creatives. Reebok’s Reconnect is a beautiful short film campaign: https://www.youtube.com/watch?v=60vbaeIP8p4 The man behind the film: https://news.reebok.com/global/latest-news/all/reebok-unveils-first-look-at-new-brand-aesthetic-with-video-series-centered-on-sports-and-community/s/15336997-6326-410a-8199-7e58a19bdc0c K-Swiss’ Documentary…

Read More
blank

ReWork Botanical Dye Edition by Alex Mills | Sustainable and Upcycled

Loading

A well-crafted assortment of classic essentials – the woven shirt, the khaki pant, and slub tee. Women’s and men’s clothing exclusively at AlexMill.com—founded by Alex Drexler and Somsack Sikhounmuong. Source: Botanical Dye Edition One of the most challenging aspects of fashion is how to repurpose and use overstock. Fast Fashion companies, like H&M, rightfully receive…

Read More
blank

Clae Continues to Update the Product Mix with Eco Options: CLAE x SEAQUAL

Loading

  Created in conjunction with SEAQUAL™, the organization dedicated to upcycling marine plastic into high-quality products,we are proud to introduce an eco-minded update to the Bradley Knit. Source: CLAE x SEAQUAL Instead of spending time delivering my own thoughts about Clae’s latest collection, I’ll share the information directly from the team: We are all aware of…

Read More