Source: The Running Front I’m writing this because I left Newton out as a brand that understands Content Creation. Newton does not use its content management to deliver info about its product directly. While I think this is a mistake, it’s not a big one. Their content creation is one part motivation, one part marketing…
Nine designs in 2016 that underscore the company’s commitment to furthering human potential. (LunarEpic Flyknit) Source: Nike News – The Year in Nike Innovation Honestly I attempt to post a balance of news on this site. I make an effort on a daily basis to check the news feeds of every brand I can think…
Nike Basketball’s latest short breaks down performance with a rhythm unique to Kyrie. Source: Kyrie and Questlove Put the KYRIE 3 to Work in New “Improv” Film So I’m trying to chill on Christmas and watch the games. I’m pissed at Melo for screwing up and I’m excited that the NES mini is actually kind…
One of the things that makes me really frustrated when rooting for the underdog is when the underdog fails to utilize grassroots marketing or simple marketing strategies. No one cares about cleats. Nike knows that this shoe won’t make people jump up and run to a store or to the site to buy, but they…
It’s that time of year, again! Our 2017 Hurricane Team Application is now open. Below are all the detailed requirements, guidelines and benefits to join our Hurricane Squad.Click here to apply.MISSION STATEMENTAs individuals, we are fierce competitors who compete at the top echelon Source: Saucony Hurricanes I know several people who run that would be interested in…
#adidasXBYO Celebrate the blend of heritage style and crafted design. Witness a revolution in fabric and feel. Sign up and get exclusive access for a behind-the-scenes-video. Source: adidas XBYO Streetwear Collection – X BY O | adidas US Pronounced X by O, this is the latest streetwear/athleisure project by Adidas. Adidas is constantly updating and…
The all new Shadow 5000 Mod, a fresh take on a legendary running shoe. Source: Shadow 5000 Mod Sneak Peek | Saucony Blog Saucony is a brand that is attempting to find an identity in a growing athleisure environment that is not slowing down. Here they take one of their classics and infuse it with…
Source: adidas Originals ‘Artist in Residence’ Showcase When a store opens the entire goal is to generate foot traffic which could potentially turn into conversions. In other words every part of your store has to be monetized. More important however is merchandising. The way a store looks tells a story and that story shapes the…
Source: adidas NEWS STREAM : adidas Makes First 3D Shoe Available for Purchase with Exclusive Drop I really don’t want to waste anytime posting this so I won’t write much. Adidas stays on trend with more tech inspired drops. Biodegradable Runners and now a 3D runner, and of course its dropping in NYC first. Use the…
Michael Jordan accepted his first big screen starring role on Space Jam and Warner Bros. created a state of the art, training HQ. Go inside the Jordan Dome. Source: INSIDE THE JORDAN DOME. Air.Jordan.com The weekend is over and everyone’s still talking about the Space Jam 11. “Look at how high the cut is on…
Air Jordan XI, one of the most iconic sneakers, is celebrated by artist Matt Senna. Senna talks why this sneaker is special to him, and showcases his art. Source: Precious Metal – Art with the Air Jordan XI. Air.Jordan.com My entire purpose for running this site is to engage with the older sneakerhead. In doing so…
Source: Carmen Jorda Unveiled as latest Face of adidas by Stella McCartney Carmen Jorda shares her excitement for the collaboration: “I am so proud to have joined the adidas by Stella McCartney family. I work in a very male-dominated industry, so I constantly have to prove I deserve to be where I am. “I love the…
Source: adidas NEWS STREAM : UltraBOOST 3.0 with 11 Colorways for Every Run Adidas is taking a card from the Nike playbook and buyers should be extremely excited by this move. The brand is dropping 11 colorways!!!!! This is how sneaker releases should be done to remove the resale problems people encounter when they want…
Source: Art of SNKRS: Air Force 1. Nike+ SNKRS Artwork by JOOST I really don’t have much to add to this. One of my favorite pasttimes is visiting art museums. I talk about this on CBP. This Source link on SNKRS is extremely dope. Joost ultimately developed a motion blur technique, which captures the colors…
Source: Low Top Perforated Elastic Navy Filling Pieces has been dropped here on the site before, but today I needed to refresh my listing of the brand. The Elastic is actually one of the cleanest looks I’ve seen in athleisure footwear this year. I’ve often talked about the fact that sneakerheads are getting older….
Source: FILM | STRETCH AND BOBBITO If you visit this site and consider yourself a part of the Hip-Hop and Sneaker Culture (I’m waiting on sneakers to be added to the elements of Hip-Hop), then you should know who these two are. If you don’t then excuse yourself and do some research. I’m dropping…
Sole DXB goes out of the box again this weekend to celebrate the sneaker and street culture. The urban lifestyle fair is at D3, and will have a jam-packed line-up of musical performances, expert talks, special screenings and, of course, footwear. Among the returning guests this year is, Bobbito Garcia, AKA Kool Bob Love. In…
Madina Design – Designer with a passion for Hip Hop, Hip Hop clothing, fashion, design, old school, classic, art, photography, illustration, goldenera. Source: Madina Design – Hip Hop Clothing & Design – Madina Full disclosure, I haven’t bought anything from Madina, yet. I’ve been sharing, liking and being a social media follower for years, but…
Doing a daily browse of websites is not only good for building a great source of information, but it allows you to also support smaller websites not under the social media umbrella. That’s a business tip for those of you who have chosen to visit ARCH every day. My most recent discovery was not new,…
NikeLab MA5 opens in Minami Aoyama, Tokyo on December 1. Source: Nike News – Inside Tokyo’s New NikeLab MA5 One of the coolest aspects of sneaker culture is the layout of stores. Merchandising goes hand in hand with the promotion and marketing of footwear and apparel. Nike’s approach combines the aesthetics of an upscale architecture…
As you can imagine, it was pretty damn cool to get such an exclusive look at what *really* makes up Nike. Pull up a seat and read this. Source: Inside the Department of Nike Archives This might be one of the coolest posts I’ve seen in regard to Nike and the history of the company….
Shane Griffin made a 1:1 replica of the shoe on 3D-printed resin material. The sculpture makes for a distorted version of a Yeezy Boost Sneaker. Source: Yeezy Boost Sneaker Turned Into A Real-Life Optical Illusion I thought this imagery discovered through PSFK would generate a little bit of interest. I’m always astonished by the way…
