As always, my goal is to keep you informed of what’s happening with my little engine that could. I had the mold completed for my boxes and the pics came in last night. The box is made of recycled paper with a gloss black finish and the ARCH logo on the lid. While I always want everything exact, of course the logo was extended and made into more of a rectangular shape than a rounded square. I’m okay with that. Besides, it’s expensive to actually open a mold on the box. Next step, purchasing UPCs to have an integrated barcode system for the shoes and apparel. This is also expensive, but will allow the brand to be sold through online outlets and will increase the ability for distribution. Baby steps first, but always moving forward, that’s what I say.
Stay motivated Fam
Chris B.
