Entrepreneur Dr. Shica believes she’s got the next big thing for coffee drinkers, and it’s her sweet whipped topping- Incrediwhip. Can she impress the MVP panel with her tasty topping and win over their support in becoming the newest brand ambassador? Source: MVP | Incrediwhip | go90 Well, they aren’t investing, but they will take…
Let me say this, Lululemon and Victoria’s Secret are making sportswear pay attention. Women have been overlooked in the sports marketing arena. In the last few years it’s become important to pay attention to that market as women are actually moving the trend of fitness from solitary training to group related activities. Crossfit, Yoga, Running are…
Collecting limited-edition sneakers has evolved from the pasttime of a loopy subculture to a booming mainstream passion. Here’s an insider look at how it works Source: The Collectible-Sneaker Game: A Guide for Obsessives and Beginners This article on the WSJ shows the reach of the sneaker culture on mainstream. Most of the people featured in…
FKA twigs discusses the cast featured in the “do you believe in more?” film, with photographs from the shoot in Mexico City. Source: FKA twigs on the Cast of “do you believe in more?” A quick search on this site and you see a stream of articles where I discuss how Nike does content creation…
Source: Carmen Jorda Unveiled as latest Face of adidas by Stella McCartney Carmen Jorda shares her excitement for the collaboration: “I am so proud to have joined the adidas by Stella McCartney family. I work in a very male-dominated industry, so I constantly have to prove I deserve to be where I am. “I love the…
Under Armour launched a new pop-up store to show off its most expensive line of clothes ever. Source: Under Armour Pop-Up Shows Off Its Fashion Chops – TheStreet (@BrianSozzi on Twitter) In regard to my title I guess the hood question would be, “Who the F is you?” Seriously, I don’t have a very big voice…
Adidas’s new CEO isn’t wasting his time putting an imprint on the Canton shoe retailer. Source: Five things to know about Reebok’s future – The Boston Globe The Boston Globe has put together a list of the most glaring issues with Reebok and how Adidas is dealing with its underperforming child. Recently I wrote articles…
Her line, which makes its debut Nov. 7, is called Archive Shoes. Source: Blogger Danielle Bernstein Is Debuting an “Archive” Boot Collection Alright, so you don’t expect to see a lot of women on ARCH, but when it proves a point, I have to add the post. I’m browsing Footwear News and I see this…
Explore your world with Avenue A by adidas, an exclusive, curated athletic apparel subscription program where style and performance collide. Source: Avenue A | adidas Earlier this year I dropped an article about adidas’ new foray into women’s athletic casual sales. The subscription based service Avenue A was established to allow women the opportunity…
Source: adidas NEWS STREAM : James Harden and adidas Wake the Game up with Harden Vol. 1 Yesterday sneaker business guru Matt Powell ignited a back and forth on Twitter about how sneaker websites and sneaker heads are not the influencers they think they are. This was his quote: It’s curious to me that the…
Shop Stephen Curry Shoes today. We just dropped the hottest basketball shoes from our Golden State hero. Check out Curry 3s and enjoy FREE SHIPPING available in US. Source: Steph Curry 3 | Curry 3 Shoes Under Armour | US My man Tayib at Housakicks and I have this crazy obsession with the Steph Curry…
From Kanye West to Kevin Plank to Charlotte Dellal, here’s who made Footwear News’ Power 100 list. Source: The Top 100 Most Influential People in the Shoe Industry in 2016 | Footwear News It’s always good to get a detailed rundown of who the most influential people in footwear are. This is not just a…
Co-founder and CEO Erik Fagerlind has some harsh words for Adidas. Source: Sneakersnstuff CEO Slams Adidas Following Yeezy Boost 350 v2 Release | Footwear News Click the link to read the report on why Sneakersnstuff is slamming adidas. Read below to see why sneaker stores and people need to stop slamming adidas over Yeezy releases….
The survey said the brand had a larger percentage of shoppers making at least $50,000 a year. Source: Report: Under Armour’s Shoppers Have Higher Income | Footwear News This report from FN is stating the obvious and I think the blurred setting for the Curry Lux is explaining why this title is so damn obvious….
