Christopher D. Burns

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    Updated September 19th, 2020 ARCH is always shifting. I no longer operate ARCH as a footwear company and the last four years have been a whirlwind of discovery and experiences, both challenging and satisfying. The site has become a source of information and entertainment and my work in business consulting and analysis has grown considerably….

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    Insider Ties: The Holiday Sneaker Season will be the Wild Wild West because of this

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    Taking a tougher stance on brand protection, Amazon starts demanding that third-party sellers pay fees and secure approvals from brands Source: brandchannel: Amazon Gets Tough With Third-Party Sellers of ‘Restricted’ Brands For years I’ve looked forward to the holiday sale season. Typically I begin prepping for that time right now in September. I increase inventory…

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    Insider Ties: adidas Originals Announces the Expansion of Sound Labs in Three Major Cities

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    Source: adidas NEWS STREAM : adidas Originals Announces the Expansion of Sound Labs in Three Major Cities I’ve discussed Nike’s complete dedication to sport as an opening for another brand. Although adidas has been around longer, they are using their relationship with Kendrick Lamar and Reebok to add to their longstanding tradition of combining sportswear…

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    Insider Ties: Why Is Under Armour’s Biggest Olympic Star Wearing Nike?

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    Source: http://www.msn.com/en-us/money/companies/why-is-under-armour’s-biggest-olympic-star-wearing-nike/ar-BBvKVMq There is a long history of Olympics marketing wars. Starting in the 1984 Los Angeles Olympics which were sponsored by Converse, although at the time Reebok was dominating the game and Nike was in the midst of a series of problems that led to a number of layoffs over the next few years, the…

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      arch Online Shop | Since 2009

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      Welcome to the arch Shop The arch Shop features researched reports, analysis and books to assist businesses in making better decisions when considering working in the sneaker industry. Papers are built on in-store visits, data sets from Amazon, eBay and StockX and actual sales data from arch e-commerce. The shop also includes a curated selection…

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