Shout out Julian who asked about the fit of the shoe after watching this video: ODDS Atelier Memphis Pick ups I took the time to do an on foot and follow up discussion on the Karhu Trampas to talk about the fit of the sneaker. I changed out the leather insole and replaced it with…
I’ve been writing a post about eBay’s push to regain sellers. The first post can be found here: The Inherent Issue with eBay’s Big Push to Recapture it’s Sneaker Soul – ARCH-USA The second post is in video format and can be found here: The Inherent Issue with eBay’s Big Push to Recapture Its Sneaker…
I wrote an article, The Inherent Issue with eBay’s Big Push to Recapture it’s Sneaker Soul, as a response to the marketing taking place by the e-Commerce giant. They have enlisted sneaker influencers big and small in North America and in other countries to recapture the share of the market that StockX has taken over…
There are many who claim GOAT, but there is only one ACE. The City of Chicago officially celebrates the extraordinary life achievements of basketball icon Candace Parker with a proclamation marking to Source: THE CITY OF CHICAGO PROCLAIMS SEPTEMBER 16 “CANDACE PARKER DAY” AHEAD OF HER NEWEST COLLECTION There isn’t any secret that I’ve longed…
On-Running IPO’d this week and the stock is doing well. They delivered their financials to the SEC in this report: https://d18rn0p25nwr6d.cloudfront.net/CIK-0001858985/05cfa4bd-f367-4724-aed9-4c6a8b679a43.pdf I took a moment to do an impromptu survey on Facebook to ask if anyone had every heard of On-Running? The results were as I expected. https://www.facebook.com/chris.burns.714/posts/4704529422891538?notif_id=1631884169231863¬if_t=feedback_reaction_generic&ref=notif As of 9-17-2021 the limited data (I…
Source: eBay Celebrates its Sneakerhead Community by Releasing a Collection of the Greatest Kicks Never Sold I ran across a smart paid promotion with Jazerai Allen-Lord for eBay’s Inside Drop Campaign: https://www.instagram.com/reel/CT5N3tuF64k/?utm_medium=copy_link The reason this is smart, is because instead of simply using influencers to sell eBay as “cool”, influencers who don’t really sell sneakers,…
Source: FILA Launches a New Women’s Size-Inclusive Performance Collection In this first sentence I have to state openly that I love to see Black women in fitness imagery and copy. Far too often brands utilize what mainstream marketing people assumes will sell gear. This is not to minimize smaller women, or white women, but the…
pic via Bodega Source: In Conversation w/ Kacey Lynch of Bricks & Wood I’ve been a fan of Bodega for a very long time. As one of the indie sneaker boutiques I see doing a variety of projects to inform and engage their fans, I often use them as an example of what larger retailers…
Source: PUMA SIGNS NBA GUARD KILLIAN HAYES TO THE PUMA HOOPS FAMILY – PUMA CATch up The NBA’s MVP is a Nigerian who lived in Greece. The best rising star in the league is from Croatia and while the U.S. still dominates the game of basketball, that dominance is basically a 100m dash where the…
CLAE continues to be a leader in what I have labeled as elegant, elevated athletic footwear. This market is consistently overlooked and unfortunately for CLAE the boutiques that should be able to enhance the profile of the company and introduce the brand to a new demographic, are also deeply embedded into hype culture, forcing the…
BIRKENSTOCK Kyoto Suede Leather/Birko-Flor In the final post on the distinction I’ve noticed taking place by Birkenstock, I wanted to share information on a person working behind the scenes to ensure the brand doesn’t run into any issues with claims and misrepresentations. People aren’t running in Birks. They aren’t doing deadlifts or HIIT in Birks….
While many people in sneaker culture utilize IG to interact and built their audience, since I write more business focused articles on the site, I use LinkedIn. Last Saturday, I was contacted by a person named Ocean Yan. Ocean introduced himself and explained that they were manufacturing the lightning bolt sneakers that look like the…
pictured above is Maya Wasowicz – In her coach’s opinion, Maya Wasowicz is one of the ten best karate fighters in the world. When the Polish-born athlete moved to New York at the age of eleven, she did not speak a single word of English. Her passion for sports introduced her to karate. Here, she…
Note: The team at NB reminded me that there is a Blackout according to Rule 40 during the Olympics: Rule 40, a bye-law of the Olympic Charter, states that “Except as permitted by the IOC Executive Board, no competitor, coach, trainer or official who participates in the Olympic Games may allow his or her person,…
Just dropped: Exclusive styles from NinetyNine Products, a community-minded, Black-founded design studio out of Harlem. Perfect for sneaker-loving teens, college kids, and anybody just wanting to look fresh. Source: 99 Products on Zappos In 2020, brands and retailers made vows to support the Black community. In 2021, with consumers returning to malls and retail in…
YORK Athletics Mfg. is a 3rd generation family owned performance footwear brand based out of Boston, Massachusetts. Backed by footwear industry heavy weights, they’re blazing a new trail in the health & wellness community with their ‘Out of Step’ mindset and fighting spirit. #footwearforfighters I’ve long known about York Athletics. I don’t own a pair,…
Gateway to ASICS Company Information, Investor Relations, Corporate Social Responsibility and Sustainability, Press Releases, Career and Recruitment and more. Source: ASICS VENTURES INVESTS IN MUSCULOSKELETAL DISORDER PREVENTATIVE MEDICINE STARTUP, JAPAN HEALTHCARE| ASICS Global – The Official Corporate Website for ASICS and Its Affiliates I’ve been keeping a running tab on the investments ASICS has been…
I’ve addressed the discussion on knock-off Jordans, but this is the best explanation I’ve seen. No more words, if you have the time, just watch this. Kari did a fantastic job of discussing this in detail.
Reebok only has about two small sections on the wall at retail outlets. They are typically combined with New Balance, Fila and adidas. In many retail stores they don’t have any floor space at all, and due to the sheer volume of Nike product in every sneaker store, Reebok, which shouldn’t be overlooked, can be…
Mountain View, CA (July 13, 2021)… BMW i Ventures today announced an investment in Natural Fiber Welding, Inc. (NFW), the leading creator of all-natural, plastic-free alternatives to materials such as leathers, foams, and textiles. The financing round will enable the company to scale from the batch processing of materials to commercial roll-to-roll production. The announcement…
We are proud to reintroduce one of our most iconic heritage models, the Telford. A hi-top with padded ankle support on our XLK cupsole technology with durable improved tread. Lightweight, flexible and comfortable right out of the box. Source: Telford – Red/Navy Suede I know you see the immediate reference to another popular sneaker skaters…
As athletes continue to return to competition, we are celebrating sport this summer with our biggest multi-sport assortment of performance footwear to date. With the celebration of all sports, all tea Source: CELEBRATING THE SUMMER OF SPORTING COMPETITION WITH PERFORMANCE FOOTWEAR DESIGNED TO INCLUDE ALL SPORTS, TEAMS, AND ATHLETES The Olympics offer a moment for every brand…
