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Vans’ “Foot the Bill” Program for Small Businesses is Dope & Needed

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Read more about Vans’ Foot the Bill Program. https://www.vans.com/footthebill?icn=homepage_aem_espot_pszn_ftb This has been an incredibly trying year for small businesses and it doesn’t look like the pressure and problems are going to let up. People still aren’t following the basic rules to slow the spread of the virus and for those of us without traditional employment,…

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adidas Should Pull Back from Traditional Sneaker Retail With the UltraBoost 21

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Updated with Video: I did this video to take a regional look at adidas. This video is attempting to establish the complex issues around the roll out of the new UltraBoost 21. Posts on arch that were referenced in this video: https://arch-usa.com/adidas-should-pull-back-from-traditional-sneaker-retail-with-the-ultraboost-21/ https://arch-usa.com/forced-or-opportunistic-contraction-empty-shelves-at-sneaker-retail/ Retailers mentioned in this video: Breakaway Running: http://breakawaymemphis.com/ Fleet Feet: https://www.fleetfeet.com/ A…

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Know Definition: Streetwear for Goddesses & Queens, Kings are Welcome Too | Amazing Customer Service

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https://knowdefinition.com/ I recently ordered sweatshirts for my family from Know Definition; a Memphis based design company owned by Charlisha Renata. The foundation of her concepts are inspirational and motivational quotes and commentary to empower the African-American community. While the gear is dope, it’s her customer service and website that should get the shine. Far too…

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Why Small Chains Losing Nike Should Look at Brooks Running for Pointers

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In 2018, I wrote a response to a discussion from a prominent industry analyst. My post stated, “Why People Should Stop Saying Performance Is ‘Soft or Slow’.” https://arch-usa.com/why-people-should-stop-saying-performance-running-is-soft-or-slow/ While COVID-19 is now being used to explain the growth in the performance running category, that information overlooks Brooks Running’s consistent growth over the last 4 years….

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